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The Evolving Value of Social Media

This is a guest post by Nate Bagley. One of the biggest problems currently facing many major Social Media sites (aside from trolls) is monetization. They thrive on VC and Angel funding while trying to...

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Crossroads: 7 Questions that Twitter, Digg, and Others Must Answer in 2011

When I originally posted this article on Techi, I forgot to take one major thing into account. Most people who are passionate about their favorite social media sites are often blinded by their...

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Rally to Restore Sanity was FourSquare’s Biggest Event in 2011

With 3400% growth and 6 million users, FourSquare had an amazing 2010 capped by over 30,000 check-ins at the Rally to Restore Sanity in Washington DC last October. How will all of this success...

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What Google+ Says About the Future of Mobile Apps

I was listening to my rock radio station of choice the other day, and when the commercial for a big bank mobile app aired, some thoughts I’d been having about social media and apps started to really...

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How could a Marketer take Advantage of Foursquare’s New Radar Feature?

The recent introduction of the iOS 5, the new operating system included in the iPhone 4s, has not only created opportunities for Apple, but third parties as well. Geo-driven social network Foursquare...

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The Social Bowl

When the Patriots of New England take on the Giants of New York—a game that could be decided by kicking a oblong ball made of pigskin through a giant “H” for a most ripping victory—thousands of...

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Shall We Play a Game?

Gamification is one of those big words constantly being thrown around in the social media space. It’s also a trend, like many other trends in social media, which companies are trying to use as the...

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The Biggest Challenge with Social Media: Diversified Multitasking

There’s a catch-22 in social media for those whose job it is to stay active and informed. On one hand, you have to constantly update Twitter, Facebook, Google+, Instagram, and Foursquare; slowing down...

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Foursquare Expanding Facebook Presence

Foursquare has quietly been making moves that will have a major impact on local businesses and local internet marketing. The service is already used to check in at a variety of places, and now their...

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Is Your Mobile Social Campaign Up to Snuff?

The saying, “there’s in fact an app for that” has become a tired cliché, but this ultimately comes from how true such a statement is. When you launch a campaign to market anything through social...

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